10 Problems We Solve

Real pain points. Real solutions. Real results.

Your CPC Jumped 40%. You're Scratching Your Head.

You set up Google Ads and felt good about your CPC. Fast forward six months—suddenly those same keywords are costing 40–60% more. Higher costs, lower margins, and lots of frustration.

We show you exactly why and fix it. Most clients see 25–35% CPC improvement in 60 days.

You're Not Sure Which Campaigns Actually Make Money.

Google numbers don't match your CRM. Different numbers, different stories, all confusing. You can't figure out real CAC. You're flying blind.

We rebuild your conversion tracking so Google and your CRM tell the same story.

Performance Max is Draining Your Budget.

Six weeks and $18K later, you're drowning in low-quality clicks and bot signups. No real sales pipeline. Performance Max feels like a black box.

We audit it, either kill it or rebuild it with human guardrails.

You're Getting Leads—But Your Sales Team Hates Them.

Google says 150 conversions. Your sales team calls half of them junk. Newsletters, bots, tire-kickers. You're measuring volume, not quality.

We rebuild targeting to focus on leads your team actually wants.

You're Spending Big on Your Own Brand Name.

You bid on your own brand keywords because you think you need to "protect your brand." But most of that traffic was coming to you anyway.

We segment and show you the real numbers. Your branded spend often drops 60%.

Your Agency is MIA. No Real Partnership.

Your agency set you up, then disappeared. You get a dashboard and slow email replies. No real attention. Account is on autopilot.

We deliver bi-weekly strategy calls, weekly insights, and direct access.

Your Bidding Algorithm is Out of Control.

Automated bidding making wild decisions. Raising bids, exploring random keywords, scaling spend unpredictably. Without guardrails, costs spiral.

We put real controls in place so the algorithm serves your goals.

Competitors Are Outbidding You. You Don't Know Why.

A competitor seems to have endless budget, but you're not sure if they're burning cash or doing something smarter.

We help you compete on quality and efficiency—not just spend volume.

Your Attribution is a Mess.

Incomplete tracking. Offline conversions, phone calls, delayed purchases missing. You make decisions based on a fraction of the truth.

We build complete attribution so your decisions are based on reality.

You're Spending 3x More Than You Need.

You suspect 30–40% of budget is wasted on wrong keywords, audiences, or tactics. Missing tens of thousands in efficiency gains.

Most clients see 25–35% CAC improvement in 60 days.

Our Services

Comprehensive Google Ads Account Audit

We spend 3–4 hours deep in your Google Ads account, conversion tracking, CRM, and sales pipeline. We're looking for leaks: broken conversion tracking, low-quality keywords, wasted budget, algorithm drift, and efficiency gaps.

We show you:

  • ✓ Exact dollar amount of waste
  • ✓ Specific keywords/campaigns killing your CAC
  • ✓ Conversion tracking gaps and their cost
  • ✓ 90-day roadmap to cut CAC by 20–40%

Investment: $2,000–$4,000 (one-time)

One-time service

Performance Max Audit & Guardrail Design

Performance Max is powerful. Also dangerous if you don't know what you're doing. We audit your PMax campaigns, calculate actual CAC, identify low-intent actions, then either shut it down or rebuild it with human-designed guardrails.

We implement:

  • ✓ Strict audience targeting (no wild exploration)
  • ✓ Conversion value hierarchy
  • ✓ Hard spend caps
  • ✓ Creative controls

Investment: $1,500–$3,000 (one-time)

Included in ongoing management

High-Intent Search Architecture

Most people bid on too many keywords. We bid on the right keywords—ones that signal strong buyer intent and high lifetime value.

We rebuild:

  • ✓ Keyword research (high-intent terms)
  • ✓ Ruthless negative keyword lists
  • ✓ Account structure (brand/non-brand, by geography)
  • ✓ Ad copy and landing page optimization

Investment: $3,000–$6,000 setup + $2,500–$8,000/month

Based on ad spend

Advanced Attribution & Conversion Tracking Setup

If you can't measure it, you can't optimize it. Most accounts have broken or incomplete conversion tracking. We rebuild your entire architecture.

We implement:

  • ✓ Server-side event tracking
  • ✓ CRM integration
  • ✓ Offline conversion imports
  • ✓ Cross-device attribution

Investment: $2,500–$5,000 setup

Included in ongoing management

Continuous ROAS/CPA Scaling Management

This is our core offering. Month in, month out, we're optimizing your campaigns with obsessive attention to detail.

We handle:

  • ✓ Weekly bid adjustments
  • ✓ Daily audience monitoring
  • ✓ Competitor monitoring
  • ✓ Monthly strategy calls
  • ✓ Weekly performance reports

Investment: $2,500–$12,000/month

Based on ad spend & complexity

Competitive Keyword & Bid Strategy Consulting

You're losing deals to competitors who are bidding higher. Or you think you are. We do deep competitive research to build a strategy to compete on quality and conversion rate, not just bid price.

We analyze:

  • ✓ Keyword gaps (what competitors bid on)
  • ✓ Bid strategy comparison
  • ✓ Landing page quality
  • ✓ Audience targeting gaps

Investment: $1,500–$3,000 (one-time)

One-time service

Why Our Pricing Works

We're not cheap. We don't pretend to be. But we make our money when you make money. Because our clients scale, we scale. Your CAC improvement is our CAC improvement. Our success depends on your success.

Not Sure Which Service You Need?

Start with our free 15-minute audit. We'll recommend the right service for your situation.

Book Your Free Audit →